A points program for regular customers

When a simple stamp card is too narrow, a points program lets customers earn points on purchases and redeem multiple rewards. Loylo keeps the points balance updated in Wallet.

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Studio NordPoints850
More value. Every visit.

Next reward

100 NOK reward

Remaining

150

Flexible loyalty with points

Points on every purchase

Give points based on visits, spend or campaigns, and let customers see the balance on the card.

Multiple rewards

Create a reward catalog with different point thresholds, from small perks to larger prizes.

Segment by points

Send campaigns to members with high balances, low activity or people close to their next reward.

Built for chains

Let points follow the customer across locations and give HQ shared insight.

Make the value of points understandable

Decide what earns points and how they are used. One point per krone and ten points per visit are different models. Customers should understand the path to a specific benefit without calculating a complicated exchange rate.

If products earn at different rates, define the eligible categories. Explain how discounted purchases affect the earning basis so that staff do not reach different decisions in the same situation.

Plan for returns and repeated events

For a return, decide whether points are reversed and what happens if the associated reward has already been used. Resolve this before automating earning from purchase events.

An integration must recognise a purchase already recorded, even when the same event arrives again. Otherwise a technical retry could award extra points although the customer paid only once.

Keep points separate from a money balance

Points represent reward progress; gift-card balances represent paid value. Use distinct labels and rules for each, avoiding an impression that unused bonus points automatically equal an amount that can be paid out.

Start with a clear reward threshold and monitor how many people reach and use it. Consider additional tiers once you understand whether the threshold fits purchase frequency and the cost of the benefit.

How to get started

  1. The customer joins

    Choose the details you need. The customer registers and receives their membership pass.

  2. The pass stays with them

    Show points on the pass. Connect earning to your checkout or record it with the scanner.

  3. Give them a reason to return

    Choose recipients and send a relevant message now, or schedule it for later.

From purchases to points and benefits.

Let customers join on their phones, keep the pass in Wallet and find their benefits on the next visit. Follow up with something relevant to your business.

  1. The customer joins

    Choose the details you need. The customer registers and receives their membership pass.

  2. The pass stays with them

    Show points on the pass. Connect earning to your checkout or record it with the scanner.

  3. Give them a reason to return

    Choose recipients and send a relevant message now, or schedule it for later.

Frequently asked

When should I choose points instead of stamps?

Choose points when you have several products, different reward levels or want to reward purchase value instead of only visit count.

Can customers see their points?

Yes. Points balance and rewards can be shown on the card in Apple Wallet or Google Wallet.

Can we combine points and campaigns?

Yes. You can send campaigns based on points balance, visits, segments or manual audiences.

Create a points program with flexible rewards

Let customers collect points in Wallet and come back for more. We help with setup.

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